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Software will differentiate cars of the future, but how can automakers monetise the features drivers value most?

We explore how automakers need to leverage data collected from connected cars to produce an engaging and lively interface for drivers and encourage positive in-vehicle user experiences.

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Connected Vehicle Technology

Software will differentiate cars of the future, but how can automakers monetise the features drivers value most?

4 minute read

We explore how automakers need to leverage data collected from connected cars to produce an...