It is predicted that Sweden will become the world’s first cashless society, and half of Swedish retailers are expected to stop accepting cash by 2025. UK Finance recently reported that almost seven out of ten people in the UK are using contactless payments, although debit cards remain the most frequent method of payment, making up 38% of all UK transactions in 2018. Almost half the world’s digital payments in 2017 were made in China, where consumers can pay for a wide variety of purchases through their smartphones using apps or QR codes.
When I started Parkopedia 12 years ago, I was driven by the need to alleviate the frustrations of drivers searching for parking. I knew nothing about the parking industry (apart from, perhaps, how to feed a parking meter), and it took Parkopedia a few years to build up the parking coverage to become interesting enough for an industry-focused product. Today, Parkopedia covers 70 million parking spaces across 89 countries globally and supplies parking services to over 20 of the world’s leading car brands, as well as mapping and navigation providers including Apple Maps, Garmin and TomTom.
Umfrage von Parkopedia
- Motorists are optimising their parking decisions based on cost and distance, and even high earners are looking out for discounts
- More than half of people surveyed want their car navigation system to guide them to parking locations or make personalised parking recommendations
- Motorists in the UK more likely to plan where they will park at least 24 hours in advance
- Motorists in Germany still prefer to pay for parking with cash rather than card
- Men are 52% more likely than women to want their car to park itself
5 June 2019, London - Wiesbaden - Detroit
Ground Truth Testing (GTT) is an extremely important tool that can be used to help the auto industry and mapping providers evaluate quality amongst parking data providers. Simply put, GTT involves going to multiple locations and comparing the information available from a data provider with the information available at the location, to expose the level of correctness and accuracy across both static and dynamic data attributes.
Steve Hernandez, VP of Parking N America, recently spoke with Isaiah Mouw of The Parking Podcast, about parking and connected vehicles. Warning: Steve is a passionate Cubs fan!
Research from the British Parking Association (2017) shows that 48% of drivers are annoyed by a lack of spaces, and 39% say finding somewhere to park is a stressful experience. Car manufacturers and navigation services who are able to provide information to drivers to improve this parking experience will be at an advantage when it comes to meeting their customer’s needs.